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Purpose: The purpose of this paper is to examine autobiographical vignettes that are embedded in the annual report letters to shareholders of chief executive officers (CEOs). The aim is to reveal the capacity of this narrative to self-construct leader identity, show how they can help CEOs...
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Purpose: This paper explores the benefits and pitfalls of a CEO’s personal messaging on Twitter. Design/methodology/approach: The paper draws on recent professional and scholarly literature that has explored Twitter use by executives. For empirical support, some personal tweets of Uber’s...
Persistent link: https://www.econbiz.de/10012188468
Purpose: This paper explores the rhetorical and strategic nature of the language political and business leaders used during the early stages of the COVID-19 pandemic – or what we refer to as their pandemic-speak. Design/methodology/approach: This paper draws opportunistically on examples of...
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