The objective of the paper is to simulate the corporate value of Champagne makers by takinginto account the Champagne market evolution. These measurements are conducted by linkingfinancial debt, performance and valuation to a vertical coordination model of production-consumptionwithin a cobweb...

In an increasingly globalising market, innovation is an important strategic tool for micro, small,and medium sized enterprises (SMEs) to achieve competitive advantage (Avermaete et al.,2004a; Gellynck et al., 2007; Murphy, 2002). Innovation can be defined as an ongoing processof learning, searching and...

This study investigates the strategic behaviour of food industry firms. Its two goals are to:(i) characterise strategies being employed; and(ii) identify distinct approaches to information-sharingData from an interview-format survey of Danish food industry firms are used to characterisestrategy at...

result, enterprises in the agribusiness sector are increasingly exposed to the public eye (Jansen/Vellema: 2004). The perception of consumers and other stakeholders - which are according toFreeman “any group or individual who can affect, or is affected by, the achievement of the...

In a scenario characterized by the globalization of the markets, the competitiveness of firmsacross the industries and mainly in the agri-food sector is linked to their capability to make distinguishabletheir products and communicate their uniqueness. Branding can concretely answerto these needs...

Electronic trade platforms support trading transactions between enterprises. They have entered the business landscape including the agri-food sector only a few years ago. However, there already have been dramatic changes in the agri-food sector’s platform infrastructures. This paper analyzes...

Farmers Markets are receiving an increasing attention by both food chains actors and socialscientists. Economic and sociological studies are contributing to the comprehension of theseforms of exchange. Both consumers and producers are fostering their expectations about therenewal of a mode of...