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Reevaluating the theoretical reasoning regarding market-entry position from a service-dominant logic perspective
Barnes, Donald C.; Collier, Joel E.; Lueg, Jason E. - In: Journal of marketing theory and practice 17 (2009) 2, pp. 163-173
Persistent link: https://www.econbiz.de/10003827794
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Modeling word-of-mouth usage : a replication
Iyer, Rajesh; Griffin, Mitch - In: Journal of business research : JBR 126 (2021), pp. 512-523
Persistent link: https://www.econbiz.de/10012494312
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Positioning through B2B carrier signals : understanding how service quality is communicated via websites
Williams, Zachary; Lueg, Jason E.; Hancock, Tyler; … - In: Industrial marketing management : the international … 81 (2019), pp. 54-64
Persistent link: https://www.econbiz.de/10012107680
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Understanding the socialisation process of teen consumers across shopping channels
Lueg, Jason E.; Ponder, Nicole - In: International journal of electronic marketing and … 1 (2006) 1, pp. 83-97
Persistent link: https://www.econbiz.de/10007297370
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Customer delight in a retail context: investigating delightful and terrible shopping experiences
Arnold, Mark J.; Reynolds, Kristy E.; Ponder, Nicole; … - In: Journal of business research : JBR 58 (2005) 8, pp. 1132-1145
Persistent link: https://www.econbiz.de/10006713871
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Why all the changes?: An institutional theory approach to exploring the drivers of supply chain security (SCS)
Williams, Zachary; Lueg, Jason E.; Taylor, Ronald D.; … - In: International journal of physical distribution & … 39 (2009) 7, pp. 595-618
Persistent link: https://www.econbiz.de/10008316373
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Price fairness perceptions and customer loyalty in a retail context
Martin, William C.; Ponder, Nicole; Lueg, Jason E. - In: Journal of business research : JBR 62 (2009) 6, pp. 588-593
Persistent link: https://www.econbiz.de/10008239824
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The effects of role strain on the consumer decision process for groceries in single-parent households
Thiagarajan, Palaniappan; Ponder, Nicole; Lueg, Jason E.; … - In: Journal of retailing and consumer services 16 (2009) 3, pp. 207-215
Persistent link: https://www.econbiz.de/10008241664
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Interpersonal communication in the customer socialization process : scale development and validation
Lueg, Jason E.; Finney, R. Zachary - In: Journal of marketing theory and practice 15 (2007) 1, pp. 25-39
Persistent link: https://www.econbiz.de/10009884879
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Reevaluating the theoretical reasoning regarding market-entry position from a service-dominant logic perspective
Barnes, Donald C.; Collier, Joel E.; Lueg, Jason E. - In: Journal of marketing theory and practice 17 (2009) 2, pp. 163-173
Persistent link: https://www.econbiz.de/10009884918