Intelligent Support Systems for Marketing Decisions examines new product development, market penetration strategies, and other marketing decisions utilizing a confluence of methods, including Decision Support Systems (DSS), Artificial Intelligence in Marketing and Multicriteria Analysis. The...

Tourist satisfaction refers to the emotional state of tourists after exposure to the opportunity or experience. Experience can be regarded as the individual's intention to create a situation whereby he gains satisfaction. As a result, a tourist's satisfaction is determined by factors or criteria...