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The impact of customer value types on customer outcomes for different retail formats
Willems, Kim; Leroi-Werelds, Sara; Swinnen, Gilbert - In: Journal of service management 27 (2016) 4, pp. 591-618
Persistent link: https://www.econbiz.de/10011563715
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Retail format choice and shopping behavior of urban Indian consumers
Hashmi, M. A.; Rana, Divya - In: The journal of current research in global business : JCRGB 15 (2012) 23, pp. 42-50
Persistent link: https://www.econbiz.de/10009546845
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Are they really different? : a study on apparel shoppers' retail format perception in USA and India
Basu, Rituparna - In: Global business review 16 (2015) 1, pp. 123-136
Persistent link: https://www.econbiz.de/10011309945
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Customer switching to organized retail in semiurban markets : a study in an Indian context
Gupta, Sumeet; Kim, Hee-woong; Sharma, Meenakshee - In: Journal of international consumer marketing 23 (2011) 5, pp. 314-328
Persistent link: https://www.econbiz.de/10009383493
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Do apparel store formats matter to Indian shoppers?
Basu, Rituparna; Guin, Kalyan K.; Sengupta, Kalyan - In: International journal of retail & distribution management 42 (2014) 8, pp. 698-716
Persistent link: https://www.econbiz.de/10010391140
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Consumer Perceptions Towards Different Retail Formats in India
Gupta, Monika - 2011
The study attempts to identify perceptions of consumers towards existing retail formats in India. To have in … outlet choice vs brand choice.Retail is an emerging sector in India. Marketers are leaving no stone unturned to influence the …
Persistent link: https://www.econbiz.de/10013119233
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A model of retail format choice for a reasoned purchase : conceptualising role of perceived risk, norms, and behaviour control in Indian culture
Gupta, Anoop Kumar; Shukla, A. V. - In: International journal of Indian culture and business … 18 (2019) 4, pp. 495-517
Persistent link: https://www.econbiz.de/10012110544
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Online retail format choice behavior of Indian customers for reasoned purchase : a cultural perspective
Gupta, Anoop Kumar; Shukla, A. V. - In: Journal of international consumer marketing 31 (2019) 5, pp. 469-491
Persistent link: https://www.econbiz.de/10012200794
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An attribute-based perceptual mapping of different retail formats in India
Yadav, Shalini; Garg, S. K. - In: International journal of business environment : IJBE 9 (2017) 1, pp. 64-91
Persistent link: https://www.econbiz.de/10011754159