Purpose – The purpose of this paper is to understand the process of strategy execution when strategy is changing. Design/methodology/approach – The paper presents studies of two companies – Unilever and Carillion – which appear to have found a solution to the generic problem – to...

Purpose – The purpose of this paper is to demonstrate key strategic decisions involved in turning around a large multinational operating in a dynamic market. Design/methodology/approach – The paper is based on analysis of archival documents and a semi‐structured interview with the chairman...

Purpose – The paper seeks to examine both management and psychological literature on strategic decision making. Design/methodology/approach – A review of the management and psychological literature is undertaken, with particular focus on factors affecting strategic decision making. Findings...

Purpose – The purpose of this paper is to define and then investigate the incidence of organizational leadership practices that encourage a culture of strategic thinking. Design/methodology/approach – Discussions with 400 US healthcare executives attending focused educational seminars...

Purpose – The purpose of this paper is to argue for the need to reconcile managerial and economic approaches of the firm. Strategic management seems to be the perfect playground for this. Design/methodology/approach – The paper shows many divergences between the economic and managerial...

Purpose – Dynamic capabilities approach, having roots in evolutionary economics, has recently become popular also among strategic management researchers. However, the dynamic capabilities construct has been criticised for being too confusing and abstract. The purpose of this paper is to tackle...

Purpose – The purpose of this paper is to promote discourse analysis as a valuable theoretical perspective to further examine how communication and other discursive practices may impact strategy‐related outcomes. Design/methodology/approach – The author uses a single case study of a French...

Purpose – Although competitive advantage is the cornerstone concept in strategic management it still remains a poorly defined and operationalized construct. The purpose of this paper is to revisit the concept of competitive advantage, to identify the problems that stem from its current...

Purpose – The purpose of this paper is to propose a new way to distinguish a firm’s dynamic capabilities from operational capabilities. Design/methodology/approach – Conceptual paper/literature review. Findings – Current literature on dynamic capabilities posits that dynamic capabilities...

Purpose – The downstream oil marketing companies (OMCs) have an opportunity to compensate their huge under-recovery by increasing non-fuel revenues through strategic planning for collaboration with organized companies (OCs) of auto-servicing sector, who are experiencing a surge in the demand...