Rogers, Richard - In: Prometheus 21 (2003) 2, pp. 195-212
Wide Web. Viagratool.org is a 'web knowledge instrument' made to provide realities about a drug, available by searching …, Viagra comes across on the Web as a party drug, with distinct user groups--clubbers, sex tourists and others--not addressed … Pfizer website), or a jogging Bob Dole, as seen on TV. Here, we move closer to employing the Web as an anticipatory medium by …