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Die Strukturierung der Arbeitsfelder des Strategische Managements wird mithilfe des "General Management Navigators" ideal dargestellt. Das Buch ist perfekt für Studium und Managementweiterbildung geeignet und ist ein Standardwerk aus der "St. Galler Schule". Das Lehrbuch stellt die wichtigsten...
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A detailed look at the role of social responsibility in finance and investingThe concept of socially responsible finance and investing continues to grow, especially in the wake of one of the most devastating financial crises in history. This includes responsibility from the corporate side...
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Introduction -- A brief history of Made in Germany -- Revival -- The seeds of complacency -- Renaissance -- The soul of the Germany economy -- Boldly cautious -- "We're never the cheapest" -- Mini multinationals -- Little Swabia and the art of global manufacturing -- Cars, engineers and the...
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