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Property porn : an analysis of online real estate advertising
Botterill, Jacqueline - In: The Routledge companion to advertising and promotional …, (pp. 326-337). 2013
Persistent link: https://www.econbiz.de/10010197440
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Profitability through product expansion : does it work in the real estate brokerage industry?
Benjamin, John D.; Chinloy, Peter; Jud, G. Donald; … - In: Journal of real estate practice and education : a … 11 (2008) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10003753514
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Digital analytics for marketing
Sponder, Marshall; Khan, Gohar F. - 2018
Preface -- The evolution of digital analytics and the internet -- Search engines & the internet -- Social media history -- Digital analytics industry players -- Basic web analytics and web intelligence -- Advanced web analytics and web intelligence -- Understanding and working with third-party...
Persistent link: https://www.econbiz.de/10011712008
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Friend raising : how the United Way of Chester County uses social media to drive change
Turner, Allison; Mattson, Kelsey - In: Cases on strategic social media utilization in the …, (pp. 301-331). 2015
Persistent link: https://www.econbiz.de/10010507807
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How digital is communication in your organization? A metrics and an analysis method
Tyrväinen, Pasi; Päivärinta, Tero - In: Enterprise information systems V : [papers selected …, (pp. 258-268). 2004
Persistent link: https://www.econbiz.de/10002618801
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Facebook Brand Lift-Studien : Funktionsweise und Sinnhaftigkeit im Feld des Social Media Marketings
Jedlitschka, Tim-Maximilian H. M. - 2017
Persistent link: https://www.econbiz.de/10012002308
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Immobilienmarketing im medialen Zeitalter von Web 2.0 : eine kritische Analyse für Makler
Hogenmüller, Markus - 2014
Persistent link: https://www.econbiz.de/10010389767
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Improving search efficiency in housing markets using online listings
Sing, Tien-foo; Zou, Yiheng - In: Real estate economics 52 (2024) 4, pp. 1020-1044
Persistent link: https://www.econbiz.de/10014635776
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A review of service quality research in real estate
Seiler, Vicky L.; Reisenwitz, Timothy H. - In: Journal of real estate literature : a publication of … 18 (2010) 2, pp. 225-238
Persistent link: https://www.econbiz.de/10009157811
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Ethics and lobbying: the case of real estate brokerage
Barker, David - In: Journal of business ethics : JOBE 80 (2008) 1, pp. 23-35
Persistent link: https://www.econbiz.de/10003732670