Cabrini, Silvina M.; Irwin, Scott H.; Good, Darrel L. - In: American Journal of Agricultural Economics 89 (2007) 3, pp. 607-623
This article develops measures of marketing style for advisory programs in corn and soybeans and estimates the relationship between style characteristics and pricing performance. Style is measured by the intensity of futures and options use, degree of activeness in marketing, and seasonality of...