Kazmierczak, Tamra Kirkpatrick; Bell, James B. - Rural Development Program, Department of Agriculture - 1995
The two types of niche markets targeted by lamb marketing cooperatives are described in this guide. The first type … includes specialty middlemen outlets that cooperatives used to market lamb to specialized niches within the traditional meat … those outlets that cooperatives used to market lamb directly to the consumer, such as freezer markets, farmers' markets …