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Relationship-specific investments, social capital, and performance: The case of Korean exporter/foreign buyer relations

Kwon, Yung-Chul - In: Asia Pacific journal of management : APJM ; a … 28 (2011) 4, pp. 761-774

Persistent link: https://www.econbiz.de/10009343443

KOREAN MULTINATIONALS' FOREIGN DIRECT INVESTMENT PROJECTS: Variability in the Micro- and Macro-Level Determinants

Kwon, Yung-Chul - In: The International trade journal 16 (2002) 2, pp. 203-230

Persistent link: https://www.econbiz.de/10007663841

Antecedents and consequences of international joint venture partnerships: A social exchange perspective

Kwon, Yung-Chul - In: International business review : the official journal of … 17 (2008) 5, pp. 559-573

Persistent link: https://www.econbiz.de/10008099644

Influences of Liabilites of Foreignness on Firm's Choice of Internationalization Process

Kwon, Yung-Chul; Hu, Michael - In: Journal of global marketing 17 (2004) 2-3, pp. 45-54

Persistent link: https://www.econbiz.de/10006963541

Influences of Liabilites of Foreignness on Firm's Choice of Internationalization Process

Kwon, Yung-Chul; Hu, Michael - In: Journal of global marketing 17 (2003) 2, pp. 45-54

Persistent link: https://www.econbiz.de/10006965542

Dynamic competitive position between the foreign joint venture and NICs' indigenous firms : a case study in South Korea

Kwon, Yung-chul; Ryans, John K. - In: Foreign trade review : quarterly journal of Indian … 22 (1987) 2, pp. 135-146

Persistent link: https://www.econbiz.de/10009922195

Trade finance as a competitive tool : an overview

Kwon, Yung-chul - In: Foreign trade review : quarterly journal of Indian … 24 (1989) 2, pp. 157-177

Persistent link: https://www.econbiz.de/10009922243

Antecedents and consequences of international joint venture partnerships: A social exchange perspective

Kwon, Yung-Chul - In: International business review : the official journal of … 17 (2008) 5, pp. 559-574

Persistent link: https://www.econbiz.de/10008897233

Market orientation of Korean MNC subsidiaries and their performance in the Chinese and Indian markets

Kwon, Yung-Chul - In: International marketing review 27 (2010) 2, pp. 179-200

Persistent link: https://www.econbiz.de/10008406621

Cross‐national segmentation : An application to the NAFTA airline passenger market

Bruning, Edward R.; Hu, Michael Y.; Hao, Wei (Andrew) - In: European Journal of Marketing 43 (2009) 11/12, pp. 1498-1522

Purpose – The aim of this paper is to propose an approach to international market segmentation that identifies meaningful cross‐national consumer segments, which focuses on airline passengers in the NAFTA market. Design/methodology/approach – A conjoint analysis is used to evaluate...

Persistent link: https://www.econbiz.de/10014722617