Rugman, Alan M. (contributor); Verbeke, Alain (contributor) - 1994
Introduction / Alan M. Rugman, Alain Verbeke -- Generic strategies in global competition / Alan M. Rugman, Alain Verbeke -- From Adam Smith to Schumpeterian global firms / Yair Aharoni -- Methodological limitations of Porter's three generic strategies' framework / Marc Jegers -- The dynamics of...