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Finsterwalder, Jörg
50
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27
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61
Value creation in online services
Kuppelwieser, Volker
;
Simpson, Merlin C.
- In:
Service Value als Werttreiber : Konzepte, Messung und …
,
(pp. 457-465)
.
2014
Persistent link: https://www.econbiz.de/10010359414
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62
1 + 1 does not always equal value creation : the case of YouTube
Kuppelwieser, Volker G.
;
Simpson, Merlin C.
;
Chiummo, …
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
3
,
pp. 311-321
Persistent link: https://www.econbiz.de/10009786891
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63
Partial least squares structural equation modeling (PLS-SEM) : an emerging tool in business resrearch
Hair, Joseph F.
;
Sarstedt, Marko
;
Hopkins, Lucas
; …
- In:
European business review : EBR ; the official journal …
26
(
2014
)
2
,
pp. 106-121
Persistent link: https://www.econbiz.de/10010256721
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64
Applying the future time perspective scale to advertising research
Kuppelwieser, Volker G.
;
Sarstedt, Marko
- In:
International journal of advertising : the quarterly …
33
(
2014
)
1
,
pp. 113-136
Persistent link: https://www.econbiz.de/10010256882
Saved in:
65
Retail companies' internationalization behavior and the 2008 crisis
Pederzoli, Daniele
;
Kuppelwieser, Volker
- In:
International journal of retail & distribution management
43
(
2015
)
9
,
pp. 870-894
Persistent link: https://www.econbiz.de/10011456593
Saved in:
66
Developing a framework of service convenience in health care : an exploratory study for a primary care provider
Tuzovic, Sven
;
Kuppelwieser, Volker
- In:
Health marketing quarterly
33
(
2016
)
2
,
pp. 127-148
Persistent link: https://www.econbiz.de/10011517947
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67
Exploring the influence of customers' time horizon perspectives on the satisfaction-loyalty link
Kuppelwieser, Volker
;
Sarstedt, Marko
- In:
Journal of business research : JBR
67
(
2014
)
12
,
pp. 2620-2627
Persistent link: https://www.econbiz.de/10010483030
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68
The role of context and motivation variables in mobile commerce usage : a further perspective on Chong; 2013
Kuppelwieser, Volker
;
Sarstedt, Marko
;
Tuzovic, Sven
- In:
Technological forecasting & social change : an …
88
(
2014
),
pp. 156-161
Persistent link: https://www.econbiz.de/10010483237
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69
A replication and extension of Hennig-Thurau's concept of COSE
Kuppelwieser, Volker G.
;
Chiummo, Gabriel R.
;
Grefrath, …
- In:
Journal of customer behaviour
11
(
2012
)
3
,
pp. 241-259
Persistent link: https://www.econbiz.de/10009684802
Saved in:
70
The role of marketing in today's enterprise
Wirtz, Jochen
;
Tuzovic, Sven
;
Kuppelwieser, Volker G.
- In:
Journal of service management
25
(
2014
)
2
,
pp. 171-194
Persistent link: https://www.econbiz.de/10010343485
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