The aim of this paper is to understand the drivers of international performance for service firms. Qualitative interviews and a literature review are used to build the model which is tested empirically on computer-related (CR) service firms using structural equation modeling (SEM). Results show...

Ambiguous tasks present information that is subject to varying interpretations. Extensive research suggests that ambiguous tasks may lead to dishonest behaviour in various contexts (e.g. claiming back expenses or setting project deadlines), because individuals interpret the information in...

Fair Trade presents several benefits to the participating producers and cooperatives, such as higher prices or advance payment. However, the shift from an alternative system of distribution to a mainstreaming strategy focusing on sales and using the conventional distribution structures could...

Fair trade critiques the historical inequalities inherent in international trade and seeks to promote social justice by creating alternative networks linking marginalized producers (typically in the global South) with progressive consumers (typically in the global North). The first of its kind,...

Purpose – The purpose of this paper is to analyse the effect of distributing sustainable labels on the retailer’s corporate brand. More specifically, the objectives are to investigate how the scope of a portfolio of sustainable labels affects the consumer perceived ethicality (CPE) of the...