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Factors influencing a company's market share : an Estonian beer market case study
Kuusik, Andres; Larimo, Jorma; Varblane, Urmas - In: Proceedings of the 20th Annual Conference on Marketing …, (pp. 191-203). 2012
Persistent link: https://www.econbiz.de/10009731018
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Establishment mode strategy of multinational enterprises in the emerging economies : influences of and the moderating interrelationship between cultural distance and economic freed...
Arslan, Ahmad; Larimo, Jorma - In: Handbook of contemporary research on emerging markets, (pp. 196-222). 2016
Persistent link: https://www.econbiz.de/10011459708
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Hofstede cultural framework and advertising research : an assessment of the literature
Saleem, Salman; Larimo, Jorma - In: Bridging the gap between advertising academia and practice, (pp. 247-263). 2017
Persistent link: https://www.econbiz.de/10011540387
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The estonian beer market : the battle for market leadership
Larimo, Jorma; Kuusik, Andres; Varblane, Urmas - In: The global brewery industry : markets, strategies, and …, (pp. 133-165). 2013
Persistent link: https://www.econbiz.de/10010460285
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Longitudinal internationalization processes of born globals : three Chinese cases of Radical change and the global crisis
Zhang, Xiaotian; Larimo, Jorma - In: Emerging economies and firms in the global crisis, (pp. 334-365). 2013
Persistent link: https://www.econbiz.de/10009678728
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The brewing industry in CEE : growth and development
Larimo, Jorma; Marinov, Marin A.; Marinova, Svetla Trifonova - In: The changing nature of doing business in transition …, (pp. 87-103). 2011
Persistent link: https://www.econbiz.de/10009385035
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Conceptual, operational and methodological considerations in studying the trust-performance relation : a critical review of empirical research in international strategic alliances
Ali, Tahir; Larimo, Jorma - In: Firm-level internationalization, regionalism and …, (pp. 315-344). 2011
Persistent link: https://www.econbiz.de/10009233963
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The relation between alliance entrepreneurship, alliance capability and foreign market performance : an empirical investigation
Khalid, Saba; Larimo, Jorma - In: Firm-level internationalization, regionalism and …, (pp. 11-26). 2011
Persistent link: https://www.econbiz.de/10009234045
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The effect of experiential learning on subsidiary knowledge and performance
Bhatti, Waheed Akbar; Larimo, Jorma; Coudounaris, Dafnis N. - In: Journal of business research : JBR 69 (2016) 5, pp. 1567-1571
Persistent link: https://www.econbiz.de/10011450337
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FDI entry strategies and the impacts of economic freedom distance : evidence from the Nordic FDIs in transitional periphery of CIS and SEE
Arslan, Ahmad; Tarba, Shlomo Yedidia; Larimo, Jorma - In: International business review : the official journal of … 24 (2015) 6, pp. 997-1008
Persistent link: https://www.econbiz.de/10011407692