With current concerns about climate change and the general status of the environment, there is an increasing expectation that products have sustainability credentials, and that these can be verified. Labelling is a common method of communicating certain product attributes to consumers that may...

One debate in the literature regarding consumers’ reactions to genetically modified food (GMF) centres on whether consumers react to the process of gene technology or to the specific GMF products. Results from a choice experiment survey in New Zealand indicate that consumers are heterogeneous...

With current concerns about climate change and the general status of the environment, there is an increasing expectation that products have sustainability credentials, and that these can be verified. Labelling is a common method of communicating certain product attributes to consumers that may...

This paper describes a multi-agent system (MAS) model, Desktop MAS, designed for New Zealand‟s pastoral industries. Desktop MAS models the strategic decisions and behaviours of individual farmers in response to changes in their operating environment. Farmer responses determine production,...

One debate in economics centres on consumers’ decision-making strategies and whether they should be explicitly considered. The default assumption for choice modelling has been that all the attributes presented to respondents somehow influence their choices. More recently, choice modelling...

Three axioms underpin consumer choice in neoclassical theory: weak order, independence, and continuity. Two of these axioms may not hold, however, for consumers’ choices regarding genetically modified (GM) food. Consumers may evaluate product attributes differently depending on whether the...

The Agriculture Research Group on Sustainability (ARGOS) monitors a wide ange of environmental, social, economic and management parameters on matched cohorts of organic, conventional and integrated farms in the sheep/beef and kiwifruit sectors. Over six years significant differences have been...