Narrow search
Showing 101 - 110 of 36,065
Cover Image
Symposium: Ethical corporate marketing
Balmer, John M. T. (contributor) - 2011
Persistent link: https://www.econbiz.de/10009297367
Cover Image
The diffusion of market orientation throughout the organization : a social learning theory perspective
Lam, Son K.; Kraus, Florian; Ahearne, Michael - In: Journal of marketing 74 (2010) 5, pp. 61-79
Persistent link: https://www.econbiz.de/10009237712
Cover Image
Orienting the firm for promoting innovations : establishing a a culture of innovations
Gatignon, Hubert A. (contributor) - 2011
Persistent link: https://www.econbiz.de/10008937652
Cover Image
Vision und Mission als Leitmaximen marktorientierter Unternehmensführung
Renker, Clemens - In: Unternehmensführung heute, (pp. 89-100). 2008
Persistent link: https://www.econbiz.de/10003733324
Cover Image
Study of market orientation intelligence generation and organizational variable : in the context of emerging economy market
Bhattacharyya, Som Sekhar; Jha, Sumi - In: International journal of commerce and management 25 (2015) 4, pp. 699-710
Persistent link: https://www.econbiz.de/10011446716
Cover Image
Reputation orientation : improving marketing performance through corporate reputation building
Goldring, Deborah - In: Marketing intelligence & planning 33 (2015) 5, pp. 784-803
Persistent link: https://www.econbiz.de/10011447612
Cover Image
Corporate identity, customer orientation and performance of SMEs : exploring the linkages
Maurya, Upendra Kumar; Mishra, Prahlad; Anand, Sandip; … - In: IIMB management review 27 (2015) 3, pp. 159-174
Persistent link: https://www.econbiz.de/10011481118
Cover Image
Scoping the market orientation literature from 2009 to 2013 : a review of the concept and the discussions found across a range of academic disciplines
Ashwin, Marie; Hirst, Alan - In: Journal of strategic marketing 23 (2015) 4, pp. 353-363
Persistent link: https://www.econbiz.de/10011405836
Cover Image
The Nobel Prize : the identity of a corporate heritage brand
Urde, Mats; Greyser, Stephen A. - In: The journal of product & brand management 24 (2015) 4, pp. 318-332
Persistent link: https://www.econbiz.de/10011407187
Cover Image
Effects of sales force market orientation on creativity, innovation implementation, and sales performance
Wang, Guangping; Miao, C. Fred - In: Journal of business research : JBR 68 (2015) 11, pp. 2374-2382
Persistent link: https://www.econbiz.de/10011389406