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81
Organisatorische Probleme bei der Entwicklung und Handhabung computergestützter Management-Informationssysteme in divisionalisierten Unternehmungen : dargestellt am Beispiel von Ma...
Bartsch, Jürgen
-
1976
Persistent link: https://www.econbiz.de/10000114595
Saved in:
82
Gestaltungsgrundsätze für die Nutzung von Informations- und Kommunikationstechnologien beim Absatz in Versicherungsunternehmen
Hubert, Wolfgang
-
1994
Persistent link: https://www.econbiz.de/10000544219
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83
Bestimmungsfaktoren und theoretische Konzepte eines Marketing-Controlling-Systemes : empirische Untersuchung über Marketing-Controlling in deutschen Industrieunternehmen
Lehmann, Gabriele
-
1998
Persistent link: https://www.econbiz.de/10000652346
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84
Einsatz stochastischer Kaufverhaltensmodelle für die operative Marketing-Mix-Planung : Entscheidungsunterstützung für Analyse und Optimierung unter Wettbewerbsbedingungen
Röhle, Matthias
-
1998
-
Als Ms. gedr
Persistent link: https://www.econbiz.de/10000673770
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85
Electronic customer care (ECC) : IT in der Anbieter-Kunden-Beziehung
Muther, Andreas
-
1998
Persistent link: https://www.econbiz.de/10000674496
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86
Electronic marketing, electronic shopping : the electron. media in marketing and sales ; conference proceedings
1986
Persistent link: https://www.econbiz.de/10000709153
Saved in:
87
Marketing mit Multimedia : Grundlagen, Anwendungen und Management einer neuen Technologie im Marketing
Silberer, Günter
(
ed.
)
-
1995
Persistent link: https://www.econbiz.de/10000423101
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88
Die Entwicklung einer Systemtechnik und ihre Anwendung auf ein vertikales Marketingsystem
Jung, Michael Manfred
-
1993
Persistent link: https://www.econbiz.de/10000423142
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89
Computergestützte Marketing-Informationssysteme : Konzeptionen, Modellanwendungen, Entwicklungsstrategien
Meffert, Heribert
-
1975
Persistent link: https://www.econbiz.de/10000091360
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90
Das Marketing-Informations-System : Grundlagen für Entscheidungen im Marketing-Management
Mentzel, Karsten-Heinz
-
1974
Persistent link: https://www.econbiz.de/10000042167
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