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Brands and branding geographie...
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Marketing
31,411
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Brand
7,920
Consumer behaviour
5,984
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5,864
Brand management
5,778
Markenführung
5,769
Marketingmanagement
3,982
Marketing management
3,759
Markenimage
3,517
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3,451
Theorie
3,049
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3,027
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2,775
marketing
2,596
Germany
2,195
Relationship marketing
2,170
Beziehungsmarketing
2,144
USA
1,742
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1,562
Management
1,286
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1,239
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1,204
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1,192
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1,117
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1,107
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1,104
Advertising
1,051
Social Web
929
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926
Marketingtheorie
881
Marketing theory
873
Economics
841
Market research
816
Innovation
768
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760
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740
Agricultural and Food Policy
729
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710
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557
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24
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Meffert, Heribert
232
Kotler, Philip
224
Bruhn, Manfred
200
Pepels, Werner
120
Irwin, Scott H.
94
Fritz, Wolfgang
75
Wiedmann, Klaus-Peter
71
Kaiser, Harry M.
69
Bauer, Hans H.
68
Huber, Frank
67
Belz, Christian
63
Wilson, William W.
62
Good, Darrel L.
61
Homburg, Christian
59
Keller, Kevin Lane
58
McDonald, Malcolm
56
Esch, Franz-Rudolf
53
Tomczak, Torsten
53
Burmann, Christoph
52
Kirchgeorg, Manfred
52
Ahlert, Dieter
51
Jabbar, Mohammad A.
51
Sheth, Jagdish N.
51
Armstrong, Gary
49
Jayne, Thomas S.
49
Reinecke, Sven
49
Dichtl, Erwin
48
Brown, Stephen
47
Zerres, Michael P.
47
Sattler, Henrik
46
Baker, Michael John
44
Diller, Hermann
43
Franses, Philip Hans
42
Hruschka, Harald
42
Kreutzer, Ralf T.
42
Kuß, Alfred
42
Unger, Fritz
42
Garcia, Philip
41
Kerin, Roger A.
41
Baumgarth, Carsten
39
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Agricultural and Applied Economics Association - AAEA
542
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
141
Springer Fachmedien Wiesbaden
137
Southern Agricultural Economics Association - SAEA
134
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Economic Research Service, Department of Agriculture
111
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
American Marketing Association
96
Australian Agricultural and Resource Economics Society - AARES
94
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
Office of the Chief Economist, Department of Agriculture
72
Université Paris-Dauphine (Paris IX)
70
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
HAL
31
Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics
30
Zwick Center for Food and Resource Policy, Department of Agricultural and Resource Economics
29
Department of Agricultural and Resource Economics, University of Maryland
26
Fördergesellschaft Marketing an der Universität Augsburg
23
Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues - GEWISOLA
23
Graduate School of Business and Economics (GSBE), School of Business and Economics
23
Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization
23
National Bureau of Economic Research
23
University of Western Sydney
23
Agricultural Marketing Service, Department of Agriculture
22
International European Forum on Innovation and System Dynamics in Food Networks
22
WorldFish Center, Consultative Group on International Agricultural Research (CGIAR)
22
Edward Elgar Publishing
21
EconWPA
20
European Society for Opinion and Marketing Research
20
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European Journal of Marketing
463
SpringerLink / Bücher
450
Journal of business research : JBR
437
The journal of brand management : an international journal
295
Journal of Food Distribution Research
208
The journal of product & brand management
208
Marketing Intelligence & Planning
199
Journal of retailing and consumer services
179
Europäische Hochschulschriften / 5
155
European journal of marketing : EJM
149
Springer eBook Collection
141
Industrial marketing management : the international journal for industrial and high-tech firms
140
Management Science
132
Journal of Agricultural and Applied Economics
130
Journal of marketing
117
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
114
Journal of Consumer Marketing
110
Journal of marketing management : MM
101
Springer eBook Collection / Business and Economics
101
Psychology & marketing
96
Journal of marketing research : JMR
95
International Food and Agribusiness Management Review
94
Management science : journal of the Institute for Operations Research and the Management Sciences
94
Marketing intelligence & planning
94
Journal of the Academy of Marketing Science
91
The Trademark reporter
85
Marketing theory
81
Agricultural Economics Reports
80
Amber Waves
80
Journal of strategic marketing
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
International Journal of Bank Marketing
79
Gabler Edition Wissenschaft
78
Journal of marketing education : JME
78
Journal of advertising research
76
Lehrbuch
76
Markenartikel : das Magazin für Markenführung
74
farmdoc daily
74
Review of Marketing and Agricultural Economics
72
Agricultural and Resource Economics Review
70
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ECONIS (ZBW)
24,727
USB Cologne (EcoSocSci)
7,203
RePEc
6,383
Other ZBW resources
2,105
BASE
1,854
EconStor
265
USB Cologne (business full texts)
167
OLC EcoSci
75
ArchiDok
8
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Showing
1
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10
of
42,787
Sort
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articles prioritized
date (newest first)
date (oldest first)
1
Brand turnaround : how brands gone bad returned to glory and the seven game changers that made the difference
Post, Karen
-
2012
-
1. ed.
Persistent link: https://www.econbiz.de/10009420895
Saved in:
2
The science and art of branding
Franzen, Giep
;
Moriarty, Sandra E.
-
2009
Persistent link: https://www.econbiz.de/10004956661
Saved in:
3
The truth about brands : [
marketing
is courtship, not combat... ]
Till, Brian
;
Heckler, Donna
-
2008
Persistent link: https://www.econbiz.de/10004924347
Saved in:
4
Lifestyle brands : a guide to aspirational
marketing
Saviolo, Stefania
;
Marazza, Antonio
-
2013
Persistent link: https://www.econbiz.de/10009694884
Saved in:
5
B2B : 10 rules to transform your business into a brand
Tai, Jacky
;
Chew, Wilson
-
2011
Persistent link: https://www.econbiz.de/10009543741
Saved in:
6
Blowing up the brand : critical perspectives on promotional culture
Aronczyk, Melissa
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008686375
Saved in:
7
Building brand authenticity : 7 habits of iconic brands
Beverland, Michael
-
2009
Persistent link: https://www.econbiz.de/10004946876
Saved in:
8
OBD : the business of illusion and the illusion of business
Conley, Lucas
-
2008
Persistent link: https://www.econbiz.de/10004397537
Saved in:
9
The brand bubble : the looming crisis in brand value and how to avoid it
Gerzema, John
;
Lebar, Ed
-
2008
-
1. ed., HB print.
Persistent link: https://www.econbiz.de/10004921372
Saved in:
10
Brand immortality : how brands can live long and prosper
Pringle, Hamish
;
Field, Peter
-
2008
Persistent link: https://www.econbiz.de/10004925157
Saved in:
1
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