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Die Planung neuer Tarife bei tele.ring mittels einesintegrierten Segmentierungs-, ZielmarktfestlegungsundPositionierungstools
Natter, Martin; Mild, Andreas; Wagner, Udo; Taudes, Alfred - Universität <Frankfurt, Main> / Lehrstuhl für …
Eine Analyse relevanter Kriterien für die Nutzer von Segmentierungs-, ZielmarktfestlegungsundPositionierungstools zeigt, dass die Wahl einer zweckmäßigen grafischen Darstellung derKundensegmente und ihrer Präferenzen von entscheidender Bedeutung ist, wenn es um dieKommunikation von...
Persistent link: https://www.econbiz.de/10009360507
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New metrics for evaluating preference maps
Faure, Corinne; Natter, Martin - Universität <Frankfurt, Main> / Lehrstuhl für … - 2010
Preference maps provide a visual representation of market structure, usually depicting brand or product alternatives …
Persistent link: https://www.econbiz.de/10009360497
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License auctions and market structure
Hoppe-Wewetzer, Heidrun; Jehiel, Philippe; Moldovanu, Benny - In: Journal of economics & management strategy : JEMS 15 (2006) 2, pp. 371-396
Persistent link: https://www.econbiz.de/10003327274
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An analysis of the Philippine retail structure : a survey for GfK Asia Pte., Ltd (Philippines)
Priester, Timo - 2006 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003336013
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Innovation and market concentration in Europe's mobile phone industries : evidence from the transition from 2G to 3G
Friesenbichler, Klaus S. - 2007
Persistent link: https://www.econbiz.de/10003852145
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Demographic processes in a model of innovation diffusion with a dynamic market
Centrone, Francesca; Goia, Aldo; Salinelli, Ernesto - In: Technological forecasting & social change : an … 74 (2007) 3, pp. 247-266
Persistent link: https://www.econbiz.de/10003447914
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Estimating the switching costs in wireless telecommunication market
Zhu, Ge; Ao, Shan; Dai, Jianhua - In: Nankai business review international 2 (2011) 2, pp. 213-236
Persistent link: https://www.econbiz.de/10009247229
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Discriminatory dealing with downstream competitors : evidence from the cellular industry
Reiffen, David A.; Schumann, Laurence Howard; Ward, … - In: The journal of industrial economics 48 (2000) 3, pp. 253-286
Persistent link: https://www.econbiz.de/10001514256
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Access price structure and entrant build-or-buy incentives in mobile markets
Arve, Malin; Foros, Øystein; Kind, Hans Jarle - In: Journal of regulatory economics 61 (2022) 1, pp. 67-87
Persistent link: https://www.econbiz.de/10012818001
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Access-price structure and entrants’ build-or-buy incentives in mobile markets
Arve, Malin; Foros, Øystein; Kind, Hans Jarle - 2020
Persistent link: https://www.econbiz.de/10012514299