"Strategic planning is an important function in nonprofit and public organizations, and leaders are continually striving to increase efficiency and effectiveness. Strategic Planning for Public and Nonprofit Organizations explores John Bryson's strategic planning model and outlines the reasons...

Empirical research shows that two thirds - some claim even four fifths - of all acquisitions fail. Bad acquisitions can spell disaster for a company, but if successful, they can lead to healthy growth, enhanced competitiveness and a world market position. Despite the vast amount of academic and...

The role of the Chief Financial Officer (CFO) has substantially changed in a world characterized by globalized financial markets and truly global products. The accelerated development of new technologies, products, and markets has led to an increasingly dynamic and uncertain competitive...

Nachhaltigkeitsstrategien -- Einbindung der Nachhaltigkeit in die Betriebswirtschaftslehre -- Nachhaltigkeits-Marketing -- Nachhaltige Logistik -- Nachhaltige Produktion -- Nachhaltigkeits-Berichterstattung.

Introduction -- Sales Strategy - Setting the Fundamental Course -- Sales Management - Designing Structures and Processes, Managing People and Living the Culture -- Information Management as the Key to Professionalism in Sales -- Customer Relationship Management - Staying on the Ball!

Das klassische Vertriebscontrolling liefert in erster Linie Vergangenheitsdaten zur Kontrolle des Vertriebs. Der schnelle Marktwandel macht es jedoch erforderlich, Trends und Risiken im Voraus einzuschätzen und die Vertriebsaktivitäten gezielt zu steuern. Die neueren Methoden des strategischen...

The philanthropic landscape is changing dramatically as a new generation of wealthy donors seeks to leave its mark on the public sphere. Peter Frumkin reveals in Strategic Giving why these donors could benefit from having a comprehensive plan to guide their giving. And with this thoughtful and...

Digital Business ist ein wesentlicher Erfolgs- und Wettbewerbsfaktor für Unternehmen. Das Buch behandelt die Grundlagen, Entwicklungsmöglichkeiten und Geschäftsmodelle. Neben operativen Managementthemen werden auch die digitale Transformation, die digitale Automatisierung und Robotik,...