Development of small and medium enterprises is among the priorities of the economic development in Slovakia. The most important development factor is the establishment of a favourable business environment, requiring simplification and a more transparent legislation, reduction of administrative...

Magyarországon a politikai és gazdasági átalakulások lehetõvé tették a rendszerváltás után, hogy vállalkozások nagyszámban jöjjenek létre. A vállalkozások hozzájárultak a foglalkoztatottság növeléséhez, munkahelyteremtéshez, befolyásolták a mindenkori GDP eredményét....

usually the analisations of Total Quality Management deal with the technical and operational, also logistical aspects. However, Human Resources play key role in the effective adoptation of TQM philosophy. This article examines the role of HR factors in TQM, and through the analisation of these...

Small and medium enterprises represent a substantial part of the economy in developed countries. In OECD countries small and medium enterprises represent more than 95 per cent of the total number of enterprises, their share on employment varies between 60 and 70 per cent. The aim of the article...

When should we use an athlete, a sports star in advertising? Which type of product or service is best suitable for these stars to advertise? What can we expect from these ads? Who is the ideal sports star? Is it true that social media is going to transform this area as well? For our research we...

There are no enterprises which would not use computers to fulfill their administrative tasks. Computers became part of everyday administration, or, better to say: they became part of everyday life. This is why our age is called 'information age'. Both the amount of digital data and our...

Interactive, co-creative relation of consumers, users and producers is quickly developing recently. Living Labs (LL) have a bridging role between market pull and technology push. They realise concurrent innovation. LLs are approaches to realise an interactive search for new products/services in...