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the intense competition. Often, pharma companies fail to strategically align their sales force with brands to gain the … conceptual framework to align sales career cycle (SCC) stages with brand life cycle (BLC) stages of the drugs for more effective … selling to physicians. Through a series of propositions, the study highlights the relevance of sales career cycle stage in …
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A lot of attention has been paid to performance measurement during the past few decades. There are several reasons for utilizing performance measurement in a business, but the most important one is that, when done right, it will increase productivity. Productivity is crucial to a business’s...
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trends of Beximco. Phamra ltd. Data from secondary sources are obtained, i.e. Beximco Pharmaceuticals Ltd's annual report … displays that CR, RTR, ITR, LAT, and WTR are significant in evaluating Beximco Pharmaceuticals Ltd's financial performance …
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La 4e de couv. indique : "Médicaments dangereux, essais cliniques biaisés, experts corrompus : l'industrie pharmaceutique est au centre de scandales largement médiatisés. Au fil des procès, on dénonce des conflits d'intérêts et des manquements à l'éthique professionnelle. Mais...
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