Showing 31 - 40 of 64
This paper argues the case for increasing the focus on the "place" element of the marketing mix when marketing sport. The contention that marketing and promotional strategy decisions are largely determined by the capabilities and features of the sport facility is used to argue that "place"...
Persistent link: https://www.econbiz.de/10009217230
No research focusing on sport has yet provided a method of charting culture's potential dimensions. The aim of this study was to redress this gap by identifying a set of dimensions that could describe the cultures of Australian sporting organisations. The population for this study included...
Persistent link: https://www.econbiz.de/10009217248
The purpose of this paper is to examine and map the process of Australian elite athlete development from an organisational perspective, that of 35 national sporting organisations (NSOs). Research on elite development has focused on the significance of economic and cultural factors (macro-level...
Persistent link: https://www.econbiz.de/10009217258
Persistent link: https://www.econbiz.de/10009217268
Fundamentally sport development is about participation and promoting the opportunities and benefits of participation. Participation in sport and physical activity spans a wide range of contexts including the wholesomeness associated with the freedom of children's play to the modification of...
Persistent link: https://www.econbiz.de/10009217285
Persistent link: https://www.econbiz.de/10009217298
The professional sport broadcasting landscape has received much attention from an economic and legal perspective. While the economic and legal focus has been the predominant association with sport broadcasting, there has been little research undertaken into the breadth of delivery and...
Persistent link: https://www.econbiz.de/10009217303
Umpires (or referees) are essential for the ongoing production of organised sport. It has been widely argued that abuse of umpires by players, coaches, and spectators is ubiquitous and aversive, therefore engendering attrition. Cognitive behavioural theory specifies that attrition and...
Persistent link: https://www.econbiz.de/10009217322
It is well established that the strategic function is a central role of the non-profit sport board. Little is known, however, about board strategic capability in any context. This study investigated how boards of national sport organisations might develop their strategic capability....
Persistent link: https://www.econbiz.de/10009217384
It is evident that the sports infrastructure in Australia is becoming increasingly more complex and, as proposed in this paper, is evolving into a series of specific industries. This paper describes these changes by applying elements of Porter's (1998) concept of clusters. In essence, clusters...
Persistent link: https://www.econbiz.de/10009217389