The contribution of cultural organizations to the increase of the competitive position of cities has become increasingly significant in recent years through the role they play in urban development. Thus, increasing the number of visitors is a fundamental objective for the development strategy of...

The analysis of successful experiences in urban development shows that one important vector in increasing the popularity of a metropolis, so necessary in urban competition, is the "theatre-logo". "La Fenice" in Venice, Royal Theatre in Madrid, La Scala in Milan, "Globe" Theatre in London,...

Buying a home is considered a major financial decision and one of the most expensive purchases an individual can ever make. While acknowledging the complex and multi-faceted due diligence that buyers usually invest before buying houses, the role of advertisements in marketing new-build homes...

Typically, toy manufacturers use the color pink for girls' toys and the color blue for boys. They also design gender-related theme worlds for girls and boys based on gender-based stereotypes, justified by different playing preferences of the two sexes. Socially-oriented toys such as dolls are...

The COVID-19 pandemic has dramatically changed people's life and the ways businesses implement their social responsibility initiatives. During the COVID-19 pandemic, online and digital platforms have been increasingly realized as important mechanisms for businesses undertaking and implementing...

The authors propose a symbolic–instrumental interactive framework of consumer–brand identification (CBI) and explore its predictiveness across 15 countries. Using multinational data, they show that the negative impact of the misalignment between self–brand congruity and perceived quality...

This research makes strides toward reconciling mixed findings in the value–behavior relation by positing that values are abstract representations of ideal end states that are more likely to influence behavior when individuals think abstractly (vs. concretely) and focus on high- (vs. low-)...

Using enforcements of the Foreign Corrupt Practices Act, we test the hypothesis that socially responsible (ESG) firms receive lower sanctions from prosecutors. Since virtually all cases are settled by bargaining, we estimate sanction specifications derived from a Nash Bargaining model. To...

This paper tries to investigate current practices in CSR by UBL, ITPSL & BRTC to find out the linkage between CSR & CR. The discussion is based on interviews with employees, managers & stakeholders who deal with CSR issues and strategy and an analysis of published reports such as annual reports...

Marketers often employ a variety of positive emotions to encourage consumption or promote a particular behavior (e.g., to buy, donate, or recycle) benefiting an organization or cause. We show that specific positive emotions do not universally increase prosocial behavior but rather encourage...