Zhang, Ziqiong; Ye, Qiang; Law, Rob - In: International Journal of Contemporary Hospitality Management 23 (2011) 7, pp. 972-981
Purpose – This study aims to examine whether and how hotel class, attributes of the room, quality, location, cleanliness, and service influence room rates in hotels. Design/methodology/approach – Regression models were developed for the hotel industry and for various grades of hotels....