Showing 1 - 10 of 55,913
The EU General Data Protection Regulation (GDPR) of 2018 introduced stringent transparency rules compelling firms to … requirement are objective, and its compliance is easily verifiable; readability, however, is subjective and difficult to enforce … firms. We use text-as-data techniques to construct measures of disclosure and readability and show that firms increased the …
Persistent link: https://www.econbiz.de/10014504790
With the introduction of short-form disclosure documents, financial regulation in the EU emphasizes the use of plain … improve the readability of mandatory product information addressed to mutual fund investors. Applying advanced text mining … algorithms, we benchmark the readability of product information by means of objective and readily replicable methods. While …
Persistent link: https://www.econbiz.de/10014501739
The EU General Data Protection Regulation (GDPR) of 2018 introduced stringent transparency rules compelling firms to … requirement are objective, and its compliance is easily verifiable; readability, however, is subjective and difficult to enforce … firms. We use text-as-data techniques to construct measures of disclosure and readability and show that firms increased the …
Persistent link: https://www.econbiz.de/10014506958
Persistent link: https://www.econbiz.de/10012618160
Persistent link: https://www.econbiz.de/10012415511
Persistent link: https://www.econbiz.de/10012428143
By leveraging machine-learning algorithms and using nontraditional digital data derived primarily from borrowers’ mobile devices, digital lenders have vastly expanded access to credit in developing economies for millions of individuals without a prior credit history. At the same time,...
Persistent link: https://www.econbiz.de/10014348815
In recent years there has been a significant increase in digital advertising through influencers being active on many social media platforms. Budgets for influencer marketing rise yearly, and the return on investment from influencer marketing is higher than from other marketing channels....
Persistent link: https://www.econbiz.de/10013488692
Understanding influencer credibility and online advertising and explaining its implications is the basis for analyzing customer purchase behavior. Novelties in digital marketing are visible in the growth of advertising through digital platforms using micro-influencers, compared to the former...
Persistent link: https://www.econbiz.de/10014332477
We quantify the prevalence of undisclosed influencer posts on Twitter across a large set of brands based on a unique data set of over 100 million posts. We develop a novel method to detect undisclosed influencer posts and find that 96% of influencer posts are not disclosed as such. Despite...
Persistent link: https://www.econbiz.de/10014469771