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The aim of this paper is to assess the level of success achieved by entrepreneurs. The concept of success has many subjective facets, and it needs to be evaluated to reach other higher objectives, such as improving support systems for entrepreneurs. The usual pre-existing focuses for the...
Persistent link: https://www.econbiz.de/10013168720
The ongoing financial and economic crisis throughout the industrialised world has spotlighted a number of significant deficiencies in corporate governance and management. The strength and composition of the management team along with effective corporate governance policy should play an important...
Persistent link: https://www.econbiz.de/10010669743
Purpose – The purpose of this paper is to demonstrate how the use of data mining (DM) analysis can be used to evaluate how well cameras that monitor red‐light‐signal controlled intersections improve traffic safety by reducing fatalities. Design/methodology/approach – The paper...
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We analyze data pricing and targeted advertising. Advertisers seek to tailor their spending to the value of each consumer. A monopolistic data provider sells cookies -- informative signals about individual consumers' preferences. We characterize the set of consumers targeted by the advertisers...
Persistent link: https://www.econbiz.de/10013073446
We propose a model of data provision and data pricing. A single data provider controls a large database that contains information about the match value between individual consumers and individual firms (advertisers). Advertisers seek to tailor their spending to the individual match value. The...
Persistent link: https://www.econbiz.de/10013047747
We develop a model of data pricing and targeted advertising. A monopolistic data provider determines the price to access "cookies," i.e., informative signals about individual consumers' preferences. The demand for information is generated by advertisers who seek to tailor their spending to the...
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