The Indian banking sector has witnessed a series of reforms since 1991 with the major objective to promote flexibility, operational autonomy and competition in the system and to raise the banking standards in India to the international best practices. There is a change in the importance of...

The study attempts to identify perceptions of consumers towards existing retail formats in India. To have in-depth study of consumer perceptions, the basis on which consumers have been segmented keeping in view the products to be sold need to be understood. Customers of today carry out extensive...

Purpose: The purpose of this paper is to explore and confirm the determinants of Emotional Stability and Psychological Well Being in investors during stock market fluctuations. Using self-designed questionnaires and establishing their reliability and validity, EFA and CFA were applied for...

In this paper we propose the system model of Optical Interleave Division Multiple Access (Optical IDMA) Scheme and derive a mathematical model for pulse propagation in optical fiber, by the nonlinear linear Schrödinger equation (NLSE), which takes into account the fiber losses, nonlinear...

"Metaverse is opening new avenues of opportunities for product manufacturers as well as service providers, and with this focus in mind, our book proposes the scope and challenges that the application of Neuromarketing in virtual worlds face across the different disciplines and business segments....