In his seminal article Economic Action and Social Structure: The Problem of Embeddedness Granovetter argued that economic action is embedded in social relations and structures that affect its functioning, and that economic action should be analyzed as such. In theories of the business firm the...

Purpose – This research aims to describe business perceptions of public relations (PR) in New Zealand. It also intends to provide insights which will assist the Public Relations Institute of New Zealand (PRINZ) to achieve its mission “to promote PR as a reputable, dynamic profession”....

Purpose – This paper seeks to argue that a business‐marketing outlook is a lucid perspective for enhancing the value of business school faculty services provision and administration. Given the number of scholars worldwide in the area of business marketing (several hundred) compared with the...

Purpose – The purpose of this paper is to empirically explore the relationship between value dimensions and creativity, particularly between the intrinsic and extrinsic value approaches and creativity values. Design/methodology/approach – The paper adopts an explanatory approach. After...

Purpose – To investigate possible connections between the ways in which university lecturers define the term “entrepreneurship” and the pedagogical methods they apply when teaching the subject. Design/methodology/approach – In total, 141 lecturers on entrepreneurship courses completed a...

Purpose – This paper aims to investigate entrepreneurship course offerings in business administration/management curricula in sub‐Saharan higher education institutions. Design/methodology/approach – The authors conducted a survey of online course catalogs to analyze entrepreneurship course...

Purpose – The purpose of this paper is to determine whether one can infer the identities of specific business and management coursework topics that owner/managers of wineries want to have addressed by a wine industry‐specific educational institution by assessing upstream and downstream...

Purpose – The purpose of this paper is to examine empirically whether teaching methodologies that emphasize international experiential learning have a significant role in fostering or encouraging greater international mobility. To that end, it assesses whether MBA programs that emphasize...

Purpose – Leadership theories that inform business education have largely been rooted in Western conceptions of leadership. The purpose of this paper is to report on research that seeks to uncover and reflect on how leadership wisdoms originating beyond the Western world can support the...

Purpose – The purpose of this exploratory and analytical study is to investigate some quality indicators of graduates in business master programmes in Vietnam and the perception gaps of graduate quality if any among the three primary participants in the educational process, e.g. graduate,...