Since the early 1990s the CEE markets have undergone a major transition. This has led to changes in ownership for many indigenous firms as they moved from state to private control. This paper contributes to a gap in existing knowledge by developing understanding of how the realized strategic...

Purpose – This paper aims to contribute to understanding of strategy development by reporting a detailed case study of one pharmaceutical company over an 11-year period using a framework for classifying strategic actions developed from a broader study of strategic behaviour in the...

Purpose – This paper aims to present an innovative methodological framework developed out of primary research that will lead to new understanding about patterns in the strategic actions realised by firms within an industry. The framework is to be applied to increase understanding of how...