This paper examines the key variances in application and strategy between different social media management strategies and its effective marketing. Social media firms have shown a great ability to control the stages in their product life cycles. These practices lead to managers in these firms...

Social Media intelligence allow the knowledge of competitor's moves and the analysis of trends from the communications exchanged in the networks of individual consumers, making it easy for companies to develop solutions according to their clients and prospects desires. There are several...

In this article, the implementation of an information strategy project in a Portuguese Real Estate company is analyzed. This involves its framing - historical and socio-economic - and a brief description of the activity sector in which the company operates. Several well managed projects have...

Jane, a veteran Accounting employee at Sachem Manufacturing, Inc., recently fell victim to a phishing attack that infected her computer with ransomware. Jane then furthered the attack by logging into key company systems perpetuating the problem. A series of frantic phone calls followed as staff...

This article is focused on the identification of social performance factors. For this purpose, a multidimensional statistical method -factor analysis{ was used. The basic set for the selection of indicators was the concept (and the social tool) of Corporate Social Responsibility, subsequently,...

The aim of this thesis was to explore the role of management in the movement towards ecologically sustainable development (ESD), investigating perceived responsibilities, challenges, and opportunities facing business management today. The point of departure for this study was the acknowledgement...

ENGLISH ABSTRACT: The study presents an empirical investigation into the association between motivation and performance of women entrepreneurs in the Western Cape Province of South Africa. Motivations behind women starting their own businesses are defined. It assesses the performance of women...

ENGLISH ABSTRACT: The central question that this research report attempts to answer is how southern African countries can leapfrog from agrarian to knowledge-based economies. There is no single answer to this question, but rather a complex solution. This can best be answered using scenario...

ENGLISH ABSTRACT: The aim of this research report was to identify a set of strategic tools that can be transferred from the private health sector to the public health sector, to improve efficiency in the public health sector. To attain to this aim, this research report attempted to identify the...