Farmers Markets are receiving an increasing attention by both food chains actors and social scientists. Economicand sociological studies are contributing to the comprehension of these forms of exchange. Both consumers andproducers are fostering their expectations about the renewal of a mode of...

The paper considers the relationship between trust and governance structure from a Transaction Cost Economicsperspective. The role of trust in the coordinating decisions is variously conceptualized according to the theoreticalview adopted by the scholars. The present study adopt the...

Farmers Markets are receiving an increasing attention by both food chains actors and social scientists. Economic and sociological studies are contributing to the comprehension of these forms of exchange. Both consumers and producers are fostering their expectations about the renewal of a mode of...

Farmers Markets are receiving an increasing attention by both food chains actors and social scientists. Economic and sociological studies are contributing to the comprehension of these forms of exchange. Both consumers and producers are fostering their expectations about the renewal of a mode of...

Research on organizational and inter‐organizational trust has become an important field in management andmarketing literature, as it is perceived as a pivotal aspect of business transactions. However, clarifications arestill needed on the issue of whom we trust; is the person whom we are...