Full-text of this article is not available in this e-prints service. This article was originally published in International Journal of Entrepreneurship and Small Business, published by and copyright Inderscience.

Full-text of this article is not available in this e-prints service. This article was originally published in Greener Management International, published by and copyright Greenleaf.

Given the importance of green entrepreneurs in the transition towards a truly sustainable society, this paper proposes frameworks for investigating the motives of entrepreneurs who set up green businesses. Different perceptions of 'green' are explored and although the paper focuses particularly...