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marketing opportunities for timeshare companies targeting China. This exploratory study is the first of its kind and it intends … predicting those with statistically significant likelihood of purchasing a timeshare within the next three years: age, occupation …, marital status, annual household income, vacation frequency, and attendance at a previous timeshare sales presentation …
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and to explore attributes related to both the purchase and use of the product: an owned luxury product. Design … satisfaction. It addresses previously unexplored attributes (i.e. sales techniques and hotel program benefits), confirms others … to the purchase and consumption of an owned luxury vacation product, reveals misconceptions related to certain product …
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majority of research focused on sales and marketing practices, and resort services and operations. An abundance of future …Purpose This paper aims to facilitate an immediate immersion of academic literature in the timeshare/vacation ownership … of timeshare research with the aim of classifying the various components and issues that have been examined to date …
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the vacation ownership/timeshare segment of the hospitality industry. Despite the proliferation of mobile applications in … the greater hospitality and tourism industry, few timeshare companies use this technology. However, customers have … – Findings indicate that traditional technology adoption antecedents (experience, usefulness and attitude) explain timeshare …
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applying real company data and comparing the main timeshare markets.  …
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about marketing channels, foreign offices and representatives, d,el1very and payment terms of sale, and modes of …
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