Despite being introduced into the literature as a potentially exciting development over 20 years ago, there is still little or no agreement about what constitutes strategic management accounting (SMA). The term itself is open to a number of interpretations, something that is reflected in the...

Effective management of suppliers is one of the ways manufacturing companies can improve their performance. Typically, it has been argued in the literature that close relationships with suppliers should be developed, in contrast to the traditional price-driven transactional relationships....

Supplier partnerships can be the key in enhancing the performance of manufacturing companies. Consequently, partnership has been strongly recommended by academics and practitioners alike. Surprisingly, the concept of partnership is only poorly understood. Many authors have identified the...

Streamlining the supplier base is a common approach in many US and UK manufacturing companies. However, is this approach being adopted in Germany as fast as it has in the UK? This paper describes research that answers this question and investigates how German companies are managing contacts with...

My primary objective in this presentation is to deconstruct globalisation as a meta-narrative in order to better analyse its multiple mechanisms and consequences at a very micro level. Although it is a foregone conclusion that globalisation has affected almost all aspects of our public and...

This study seeks to focus on front-line service employees and their views of internal branding and the extent to which personal and job-specific factors impact on the success of internal branding in the reinforcement of brand identification and brand loyalty among service employees. The...

The purpose of this paper is to understand the internal branding process from the employees' perspective; it will empirically assess the relationship between internal branding and employees' delivery of the brand promise as well as the relationships among their brand identification, brand...

The paper examines the role played by various factors in the development of new products in the Thai food industry. Data collected from a sample survey covering 62 firms in the four main subsectors of the Thai food industry are examined using both multiple regression and 'pair comparison'...

The IMP Group established itself as a loose, informal and eclectic and research group spread across Europe initially that wished to be independent and had little respect for professors. They wanted funding but not to be pursued for progress reports. They wished to challenge all basic assumptions...

Marketing researchers have begun exploring actor network theory as a way of understanding how marketers and marketing concepts contribute to the shaping and developing of markets. This paper strikes out in a new direction by considering the development of a market in an industrial setting,...