In this paper two online activities are discussed that are becoming increasingly interesting to organisations because they suggest a potential change in the balance of power between producers and consumers. The activities are peer-to-peer (P2P) file-sharing and online groups. An analysis is...

This paper explores managerial issues in call centres through two intensive case studies in UK organisations, supplemented by interviews with five operations managers in other call centres. The research explores key issues from the perspective of managers, team leaders, and customer-service...

Wages in Eastern Germany have risen in excess of productivity growth. The usual argument is that this has been one of the main reasons for the unprecedented level of mass unemployment which has emerged in this decade. This paper argues, however, that the growth of wages, in combination with...

In this paper we turn our attention to the classical marketing problems of product/service launch and development, by examining the emergence of the so-called ‘ruin bars’ in Budapest between 1999 and 2009. Traditionally the marketing discipline has been content with adopting the abstract...

In this paper we turn our attention to the classical marketing problems of product/service launch and development, by examining the emergence of the so-called ‘ruin bars’ in Budapest between 1999 and 2009. Traditionally the marketing discipline has been content with adopting the abstract...

A generation has passed since the term relationship marketing was first defined, yet this concept remains illusive, fragmented, and dominated by isolated theoretical frameworks. As this paradigm moves uneasily into its second generation, it is now increasingly characterised by a polarization of...

Purpose – To investigate the area of price endings to determine which groups of consumers are more likely to use odd-endings as opposed to round-endings. Design/methodology/approach – A questionnaire was developed that tested respondents' use of odd-endings as opposed to round-endings...