Purpose: The paper's purpose is to explore and describe the interface between the customer component of a market orientation and the accounting information used in making product-level decisions. Design/methodology/approach: Exploratory/descriptive organisational case study of a multi-function...

Over the past two decades, the cognate disciplines of marketing and management accounting have embraced a wider strategic conceptualisation in which customers, customer value and competitive positioning have become common research themes. The market orientation concept exemplifies the extant...

Recent developments in airline strategies have resulted in important changes in both airfares and services offered to tourists. Analyses of the impacts of the latest changes are only now emerging, usually in fairly general terms. The consequences for specific destinations, particularly those...

In a previous article (Bellamy et al., 2003), the authors reported on survey research that investigated reasons why academics from business disciplines enter and remain in academia, and the conditions they deem necessary to creating ideal work satisfaction. For both entering and remaining, as...

In a previous article (Bellamy et al., 2003), the authors reported on survey research that investigated reasons why academics from business disciplines enter and remain in academia, and the conditions they deem necessary to creating ideal work satisfaction. For both entering and remaining, as...