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Corporate social responsibility of sports club in the era of coronavirus pandemic : Zagłębie Sosnowiec case study
Li, Tianyu; Hao, Lulu; Kubiczek, Jakub; Pietrzyk, Adrian - In: Economic research 35 (2022) 1,2, pp. 2073-2092
Persistent link: https://www.econbiz.de/10014381033
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To post or not to post : social media sharing and sporting event performance
Prado-Gascó, Vicente; Calabuig Moreno, Ferran; Añó … - In: Psychology & marketing 34 (2017) 11, pp. 995-1003
Persistent link: https://www.econbiz.de/10011770805
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Consumer behaviour and sport services : an examination of fitness centre loyalty
García-Fernández, Jeronimo; Gálvez-Ruíz, Pablo; … - In: International journal of sport management and marketing … 18 (2018) 1/2, pp. 8-23
Persistent link: https://www.econbiz.de/10011884667
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Sponsorship programmes and corruption in sport : management responses to a growing threat
Roberts, Samantha; Chadwick, Simon; Anagnostopoulos, … - In: Journal of strategic marketing 26 (2018) 1, pp. 19-36
Persistent link: https://www.econbiz.de/10011860414
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Sport marketing and media research : contributions from the global network of scholars in sport management
Kim, Kihan; James, Jeffrey - In: Journal of global scholars of marketing science : … 23 (2013) 1, pp. 1-7
Persistent link: https://www.econbiz.de/10010406135
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Leveraging fans' global football allegiances to build domestic league support
McDonald, Heath; Karg, Adam J.; Lock, Daniel - In: Asia Pacific journal of marketing and logistics 22 (2010) 1, pp. 67-89
Persistent link: https://www.econbiz.de/10003943909
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The glocalisation of sports : a study of the influence of European Football Leagues on Nigerian society
Igwe, Paul Agu; Akinsola-Obatolu, Abiola Deborah; … - In: European journal of international management : EJIM 15 (2021) 2/3, pp. 247-265
Persistent link: https://www.econbiz.de/10012504418
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Participation in cycling, at what cost? : determinants of cycling expenses
Thibaut, Erik; Vos, Steven; Lagae, Wim; Van Puyenbroeck, Tom - In: International journal of sport management and marketing … 16 (2016) 3/6, pp. 221-238
Persistent link: https://www.econbiz.de/10011641987
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Credibility to attract, trust to stay : the mediating role of trust in improving brand congruence in sports services
Alguacil, Mario; González-Serrano, María Huertas; … - In: European journal of international management : EJIM 15 (2021) 2/3, pp. 231-246
Persistent link: https://www.econbiz.de/10012504411
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The antecedents and consequences of positive organizational behavior : the role of psychological capital for promoting employee well-being in sport organizations
Kim, Minjung; Kim, Amy Chan Hyung; Newman, Joshua I.; … - In: Sport management review 22 (2019) 1, pp. 108-125
Persistent link: https://www.econbiz.de/10012099354