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101
From experience : disruptive innovation and the need for disruptive intellectual asset strategy
Lindsay, Jeff
;
Hopkins, Mike
- In:
The journal of product innovation management : an …
27
(
2010
)
2
,
pp. 283-290
Persistent link: https://www.econbiz.de/10003946185
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102
The pretrial evaluation of innovative, new products : the effect of schema incongruity on the processing and effectiveness of advertising, and the evaluation of innovative, new att...
Hudson, Elania Sadella
-
2004
Persistent link: https://www.econbiz.de/10003946441
Saved in:
103
Knowledge stock, search competence, and innovation performance in the US electrical medical device industry
Wu, Jianfeng
-
2004
Persistent link: https://www.econbiz.de/10003946482
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104
Cultural orientation and brand dilution : impact of motivation level and extension typically
Ng, Sharon
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 186-198
Persistent link: https://www.econbiz.de/10003947457
Saved in:
105
Service innovation : how to go from customer needs to breakthrough services
Bettencourt, Lance A.
-
2010
-
1. ed.
Persistent link: https://www.econbiz.de/10003923424
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106
Chasing the hottest IT : effects of information technology fashion on organizations
Wang, Ping
- In:
Management information systems : mis quarterly
34
(
2010
)
1
,
pp. 63-85
Persistent link: https://www.econbiz.de/10003962755
Saved in:
107
Special issue: the product characteristics approach to innovation studies
Fontana, Roberto
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003859114
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108
Why most product launches fail
Schneider, Joan
;
Hall, Julie
- In:
Harvard business review : HBR
89
(
2011
)
4
,
pp. 21-23
Persistent link: https://www.econbiz.de/10008986587
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109
Ergonomische Produktgestaltung am Beispiel mobiler Geräte im interkulturellen Vergleich: China – Deutschland –
USA
Leiber, Paul
-
2010
Persistent link: https://www.econbiz.de/10008986772
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110
Firm-level performance impact of IS support for product innovation
Zhang, Michael J.
- In:
European journal of innovation management : EJIM
14
(
2011
)
1
,
pp. 118-132
Persistent link: https://www.econbiz.de/10008988074
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