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Knowledge sharing among green...
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Consumer behaviour
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8
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8
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4
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4
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Cervellon, Marie-Cécile
18
Carey, Lindsey
4
Coudriet, Rachael
2
Harms, Trine
2
Brown, Stephen
1
Brun, Alessandro
1
Carey, Lindsey Drylie
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Galipienzo, Danielle
1
Jingyuan, Han
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1
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International journal of retail & distribution management
3
Journal of business research : JBR
3
Journal of fashion marketing and management
2
Journal of retailing and consumer services
2
Green advertising and the reluctant consumer
1
International Journal of Retail & Distribution Management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Fashion Marketing and Management
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Journal of advertising : official publication of the American Academy of Advertising
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MIT sloan management review
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ECONIS (ZBW)
12
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4
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Knowledge sharing among green fashion communities online : lessons for the sustainable supply chain
Cervellon, Marie-Cécile
;
Wernerfelt, Anne-Sophie
- In:
Journal of fashion marketing and management
16
(
2012
)
2
,
pp. 176-192
Persistent link: https://www.econbiz.de/10010003737
Saved in:
2
Victoria's dirty secrets : effectiveness of green not-for-profit messages targeting brands
Cervellon, Marie-Cécile
- In:
Journal of advertising : official publication of the …
41
(
2012
)
4
,
pp. 133-145
Persistent link: https://www.econbiz.de/10009762977
Saved in:
3
Victoris's dirty secrets : effectiveness of green not-for-profit messages targeting brands
Cervellon, Marie-Cécile
- In:
Green advertising and the reluctant consumer
,
(pp. 110-122)
.
2014
Persistent link: https://www.econbiz.de/10010399376
Saved in:
4
Narrative-transportation storylines in luxury brand advertising : motivating consumer engagement
Kim, Jae-Eun
;
Lloyd, Stephen
;
Cervellon, Marie-Cécile
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 304-313
Persistent link: https://www.econbiz.de/10011417729
Saved in:
5
Facebook pages content, does it really matter? : consumers' responses to luxury hotel posts with emotional and informational content
Cervellon, Marie-Cécile
;
Galipienzo, Danielle
- In:
Journal of travel and tourism marketing
32
(
2015
)
3/4
,
pp. 428-437
Persistent link: https://www.econbiz.de/10011312519
Saved in:
6
Ethical fashion dimensions : pictorial and auditory depictions through three cultural perspectives
Carey, Lindsey
;
Cervellon, Marie-Cécile
- In:
Journal of fashion marketing and management
18
(
2014
)
4
,
pp. 483-506
Persistent link: https://www.econbiz.de/10010530866
Saved in:
7
Brand social power in luxury retail : manifestations of brand dominance over clients in the store
Cervellon, Marie-Cécile
;
Coudriet, Rachael
- In:
International journal of retail & distribution management
41
(
2013
)
11/12
,
pp. 869-884
Persistent link: https://www.econbiz.de/10010203014
Saved in:
8
Something old, something used : determinants of women's purchase of vintage fashion vs second-hand fashion
Cervellon, Marie-Cécile
;
Carey, Lindsey
;
Harms, Trine
- In:
International journal of retail & distribution management
40
(
2012
)
12
,
pp. 956-974
Persistent link: https://www.econbiz.de/10009672349
Saved in:
9
Shopping orientations as antecedents to channel choice in the French grocery multichannel landscape
Cervellon, Marie-Cécile
;
Sylvie, Jean
;
Ngobo, Paul-Valentin
- In:
Journal of retailing and consumer services
27
(
2015
),
pp. 31-51
Persistent link: https://www.econbiz.de/10011388064
Saved in:
10
Selling second-hand luxury : empowerment and enactment of social roles
Turunen, Linda Lisa Maria
;
Cervellon, Marie-Cécile
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 474-481
Persistent link: https://www.econbiz.de/10012257645
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