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Business–nonprofit partnerships : a new form of collaboration in a corporate responsibility and social innovation context

Sanzo, María José; Álvarez, Luis I.; Rey, Marta; … - In: Service business 9 (2015) 4, pp. 611-636

Persistent link: https://www.econbiz.de/10011407252

Business-nonprofit partnerships : do their effects extend beyond the charitable donor-recipient model?

Sanzo, María José; Álvarez, Luis I.; Rey, Marta; … - In: Nonprofit and voluntary sector quarterly 44 (2015) 2, pp. 379-400

Persistent link: https://www.econbiz.de/10010519067

Perceptions of top management commitment to innovation and R&D-marketing relationship effectiveness: do they affect CSR?

Sanzo, María José; Ortega Alvarez, Luis Ignacio; Rey, … - In: Annals of public and cooperative economics 83 (2012) 3, pp. 383-405

Persistent link: https://www.econbiz.de/10010220039

PERCEPTIONS OF TOP MANAGEMENT COMMITMENT TO INNOVATION AND R&D‐MARKETING RELATIONSHIP EFFECTIVENESS: DO THEY AFFECT CSR?

SANZO, María José; ÁLVAREZ, Luis Ignacio; REY, Marta; … - In: Annals of public and cooperative economics 83 (2012) 3, pp. 383-406

Persistent link: https://www.econbiz.de/10010009790

PERCEPTIONS OF TOP MANAGEMENT COMMITMENT TO INNOVATION AND R&D-MARKETING RELATIONSHIP EFFECTIVENESS: DO THEY AFFECT CSR?

SANZO, María José; ÁLVAREZ, Luis Ignacio; REY, Marta; … - In: Annals of Public and Cooperative Economics 83 (2012) 3, pp. 383-405

Persistent link: https://www.econbiz.de/10011037554

The Role of Market Orientation In Business Dyadic Relationships: Testing an Integrator Model

Sanzo, Ma-José; Santos, Ma Leticia; Vázquez, Rodolfo; … - In: Journal of marketing management : MM 19 (2003) 1-2, pp. 73-108

Persistent link: https://www.econbiz.de/10006969534

The effect of a buyer's market orientation on attitudinal loyalty toward a supplier: is dependence a moderator?

José Sanzo, María; Leticia Santos, María; Álvarez, … - In: Supply Chain Management: An International Journal 12 (2007) 4, pp. 267-283

Purpose – The aim of this study is to analyze in depth the possible influence of a firm's market orientation on its own attitudinal loyalty toward a supplier. Design/methodology/approach – An empirical study was carried out through two structured surveys of 141 industrial firms. Data were...

Persistent link: https://www.econbiz.de/10015008489

Trust as a moderator of the relationship between organizational learning and marketing capabilities: Evidence from Spanish SMEs

Sanzo, María; Santos, Maria; García, Nuria; … - In: International small business journal 30 (2012) 6, pp. 700-727

Persistent link: https://www.econbiz.de/10010010752

New product internal performance and market performance: Evidence from Spanish firms regarding the role of trust, interfunctional integration, and innovation type

García, Nuria; Sanzo, M. José; Trespalacios, Juan A. - In: Technovation : the international journal of … 28 (2008) 11, pp. 713-726

Persistent link: https://www.econbiz.de/10008880823

New product internal performance and market performance: Evidence from Spanish firms regarding the role of trust, interfunctional integration, and innovation type

García, Nuria; Sanzo, M.José; Trespalacios, Juan A. - In: Technovation : the international journal of … 28 (2008) 11, pp. 713-725

Persistent link: https://www.econbiz.de/10008104656