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Kollmann, Tobias
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61
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59
Ghose, Anindya
58
Bauer, Hans H.
57
Fritz, Wolfgang
55
Skiera, Bernd
53
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52
Alt, Rainer
51
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50
Peitz, Martin
48
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47
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42
Tucker, Catherine
42
Lee, In
40
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40
Qiu, Liangfei
40
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39
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38
Hackl, Franz
37
Ockenfels, Axel
37
Schoder, Detlef
36
Weinhardt, Christof
36
Kuchler, Theresa
35
Law, Chun Hung Roberts
35
Stroebel, Johannes
35
Tan, Yong
35
Wiedmann, Klaus-Peter
35
Kummer, Michael E.
34
Hudetz, Kai
33
Kumar, Subodha
33
Budzinski, Oliver
32
Hinz, Oliver
32
Smith, Alan D.
32
Spann, Martin
32
Walsh, Gianfranco
32
Dennis, Charles
31
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9
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283
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260
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Springer eBook Collection
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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168
Tourism management : research, policies, practice
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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International journal of e-business research : an official publication of the Information Resources Management Association
144
Journal of electronic commerce research : JECR
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Journal of marketing communications
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International journal of advertising : the review of marketing communications
141
International journal of hospitality management
141
International journal of electronic commerce : IJEC
138
Psychology & marketing
138
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
133
European journal of operational research : EJOR
132
NBER working paper series
131
Premier reference source
131
Electronic commerce research and applications
129
Business horizons
126
International journal of electronic business
124
International journal of networking and virtual organisations : IJNVO
124
Cogent business & management
114
International journal of production economics
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61
Web commerce : building a digital business
Maddox, Kate
;
Blankenhorn, Dana
-
1998
Persistent link: https://www.econbiz.de/10000658830
Saved in:
62
E-branding the consumer for cultural presence in virtual communities
Pennington, Robert
- In:
Contemporary research in e-branding
,
(pp. 161-175)
.
2009
Persistent link: https://www.econbiz.de/10003778180
Saved in:
63
CSR online: internet based communication
Isenmann, Ralf
- In:
Management models for corporate social responsibility
,
(pp. 247-255)
.
2006
Persistent link: https://www.econbiz.de/10003350812
Saved in:
64
E-riches 2.0 : next-generation marketing strategies for making millions online
Fox, Scott C.
-
2009
Persistent link: https://www.econbiz.de/10003805932
Saved in:
65
Online revenue enhancement : a study of website design impact on customer trust
Duh, Fu-yann
;
Hu, Linda
;
Shang, Jennifer
;
Chow, Tai-hwa
- In:
International journal of revenue management : IJRM
1
(
2007
)
3
,
pp. 293-313
Persistent link: https://www.econbiz.de/10003818577
Saved in:
66
Online reputation systems in Web 2.0 era
Zheng, Weijun
;
Jin, Leigh
- In:
Value creation in e-business management : 15th Americas …
,
(pp. 296-306)
.
2009
Persistent link: https://www.econbiz.de/10003881318
Saved in:
67
Luxury online : styles, systems, strategies
Okonkwo, Uché
-
2010
This title focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel
Persistent link: https://www.econbiz.de/10003894688
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68
Games and advertisement: beyond banners and billboards
Nieborg, David B.
- In:
Information communication technologies and emerging …
,
(pp. 97-117)
.
2007
Persistent link: https://www.econbiz.de/10003450062
Saved in:
69
Verkaufschance Web 2.0 : Dialoge fördern, Absätze steigern, neue Märkte erschließen
Knappe, Martin
;
Kracklauer, Alexander H.
;
Kracklauer, …
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003473943
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70
Von eTourismus zu Travel 2.0 - IKT-Innovationen im Wechselspiel mit touristischen Trends
Lassnig, Markus
- In:
HMD : Praxis der Wirtschaftsinformatik
46
(
2009
)
270
,
pp. 6-18
Persistent link: https://www.econbiz.de/10003911171
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