Srivastava, Himanshu Shekhar; Jayasimha, K.R.; Sivakumar, K. - In: Journal of Services Marketing 36 (2021) 6, pp. 849-861
Purpose: Access-based services (ABSs) provide short-term access to goods, physical facilities, space or labor in exchange for access fees without transferring legal ownership (e.g. bike-sharing). This study aims to investigate what service providers can do to minimize financial losses when...