Showing 31 - 40 of 202
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Purpose The purpose of this paper is to explore the marketing of online businesses operated by ethnic minority entrepreneurs. The authors apply an entrepreneurial marketing lens to explore how such entrepreneurs draw on the resources to market their businesses. They also consider whether online...
Persistent link: https://www.econbiz.de/10014987603
This paper investigates whether the female self-employed are more affected by the COVID-19 crisis than the male self-employed using longitudinal data four months following the first 'lockdown' in the UK. We specifically test the role of family/social, economic and psychological factors on...
Persistent link: https://www.econbiz.de/10012597362
The maturing of e-commerce, the diffusion of call centres into the B2B space and purchaser demands on price and service are leading to rapid change in the route to market in many B2B sectors, with shifting combinations of channels being offered to the customer in the search for advantage. In...
Persistent link: https://www.econbiz.de/10009463090
In the wake of some fairly spectacular “dot.com” crashes in the recent past, it is appropriate to open debate on the success (or otherwise) of new Internet “start‐ups” versus large incumbent conventional industry players (in retailing) starting their own Internet activities as separate...
Persistent link: https://www.econbiz.de/10014945898
It is now over 10 years since Malone et al. [Malone, T., Yates, J. and Benjamin, R. (1987) Electronic markets and electronic hierarchies. Communications of the ACM 30(6), 484-497] set out their hypothesis on electronic markets and electronic hierarchies, termed the electronic market...
Persistent link: https://www.econbiz.de/10009211586
This study considers that multiple and diverse rationales, including rational, emotional and socially conditioned responses can influence the adoption of management practices. The study includes four case studies in order to subject the adoption rationales that Sturdy (2004) posits to empirical...
Persistent link: https://www.econbiz.de/10010573692
In response to recent terror attacks, Western governments now involve private sector organizations in national security regimes in key strategic areas such as travel, communication and financial services. The UK’s e-Borders programme is one such regime. Its goal is to collect and analyse...
Persistent link: https://www.econbiz.de/10011137232
Persistent link: https://www.econbiz.de/10004607341
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