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This comprehensive overview covers the technology, applications, economic potential and implications for society. Directed at readers with a general interest in a specific technology, this is equally suitable as an introductory handbook to a wide range of industries.
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companies, using the agribusiness sector as a case study due its economic and social importance in Latin America. Design … determinants of innovation in marketing, first among the agribusiness sector and other sectors of the economy, and then comparing … their determinants using logistic regressions on other types of innovations in the agribusiness sector. Findings There are …
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Purpose – The purpose of this paper is to discuss the evolution of the food traceability system in China, examine factors that affect consumers' perception of a food traceability system, and determine their willingness to pay for having the system. Design/methodology/approach – Beijing, one...
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Purpose – The purpose of this paper is to investigate Chinese consumers’ willingness-to-pay (WTP) for fair trade coffee given different amount of product information. Although coffee is becoming more popular in China, the concept of fair trade is often found unfamiliar to most Chinese...
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Purpose – The purpose of this paper is to investigate the impacts of institutional quality ( IQ ) in exporting and importing countries on agro-food exports from the world's leading emerging economies: Brazil, the Russian Federation, India and China (BRIC countries). Design/methodology/approach...
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