Purpose The application of mobile augmented reality (MAR) for enhancing user experiences and consumer patronizing intention has been the focus of recent MAR literature. Few studies examine the differences between apps. This study fills the research gap by examining how consumers assess their...

Purpose Conventional learning-based visual odometry (VO) systems usually use convolutional neural networks (CNN) to extract features, where some important context-related and attention-holding global features might be ignored. Without essential global features, VO system will be sensitive to...

Purpose: The purpose of this paper is to understand the direct impact of social capital and the influence of market-based capabilities as intervening variables on the export performance of small and medium-sized enterprises (SMEs) in Ghana. Design/methodology/approach: Questionnaire-based...

Purpose: This paper posits, develops and tests the effects of general environmental awareness factors on consumers’ intentions in the Environmental Awareness Purchasing Intention Model. Environmental awareness is tested within the context of purchasing vehicles and, thus, vehicle relevant...

Purpose: Grounded in regulatory mode theory (RMT), this study aims to investigate the impact of managers’ orientation for action (locomotion and assessment) in business-to-business positioning decision-making. Design/methodology/approach: Data are collected using a scenario-based experimental...