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Strategic winery reputation management : exploring German wine guides
Dressler, Marc - In: International journal of wine business research : IJWBR 28 (2016) 1, pp. 4-21
Persistent link: https://www.econbiz.de/10011562723
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Corporate reputation based theory of choice between organic, hybrid and inorganic growth strategies
Agnihotri, Arpita - In: Corporate communications : an international journal 19 (2014) 3, pp. 247-259
Persistent link: https://www.econbiz.de/10010400805
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Stigmatized categories and public disapproval of organizations : a mixed-methods study of the global arms industry, 1996 - 2007
Vergne, Jean-Philippe - In: Academy of Management journal : AMJ 55 (2012) 5, pp. 1027-1052
Persistent link: https://www.econbiz.de/10009673202
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Future trends of corporate reputation management
Liehr-Gobbers, Kerstin; Storck, Christopher - In: Reputation Management, (pp. 235-238). 2011
Persistent link: https://www.econbiz.de/10009271976
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Ethics : corporate social responsibility, power and strategic communication
Lugo-Ocando, Jairo; L'Etang, Jacquie; Ahmad, Zeti Azreen - In: The handbook of communication and corporate social …, (pp. 170-187). 2011
Persistent link: https://www.econbiz.de/10009235291
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Wie NGOs Reputation Management betreiben
Heer, Wolfgang - In: Corporate Reputation Management : wirksame Strategien …, (pp. 357-365). 2012
Persistent link: https://www.econbiz.de/10009684804
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Aktives Corporate Reputation Management durch konsequentes Markenkontaktpunkt-Management : das Beispiel TeamBank
Bruch, Jörg - In: Corporate Reputation Management : wirksame Strategien …, (pp. 329-340). 2012
Persistent link: https://www.econbiz.de/10009684806
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Corporate Reputation Management bei der Heidelberger Druckmaschinen AG
Nuneva, Adriana M. - In: Corporate Reputation Management : wirksame Strategien …, (pp. 299-327). 2012
Persistent link: https://www.econbiz.de/10009684808
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Vision und Werte : Grundlage der Corporate Reputation von Henkel
Tilger, Carsten - In: Corporate Reputation Management : wirksame Strategien …, (pp. 285-297). 2012
Persistent link: https://www.econbiz.de/10009684810
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Corporate Reputation Management in den sozialen Medien
Kreutzer, Ralf T. - In: Corporate Reputation Management : wirksame Strategien …, (pp. 251-281). 2012
Persistent link: https://www.econbiz.de/10009684811