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User behaviour in Second Life : an empirical study analysis and its implications for marketing practice
Jung, Kathrin; Kirchgeorg, Manfred - 2007
Persistent link: https://www.econbiz.de/10009666325
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Play online, work better? : examining the spillover of active learning and transformational leadership
Xanthopoulou, Despoina; Papagiannidis, Savvas - In: Technological forecasting & social change : an … 79 (2012) 7, pp. 1328-1339
Persistent link: https://www.econbiz.de/10009667437
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Virtual worlds in competitive contexts : analyzing eSports consumer needs
Weiss, Thomas; Schiele, Sabrina - In: Electronic markets : the international journal on … 23 (2013) 4, pp. 307-316
Persistent link: https://www.econbiz.de/10010223064
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Redistributed consumer desire in digital virtual worlds of consumption
Denegri-Knott, Janice; Molesworth, Mike - In: Journal of marketing management : MM 29 (2013) 13/14, pp. 1561-1579
Persistent link: https://www.econbiz.de/10010230046
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Energizing business transactions in virtual worlds : an empirical study of consumers’ purchasing behaviors
Cheon, Eunyoung - In: Information technology and management 14 (2013) 4, pp. 315-330
Persistent link: https://www.econbiz.de/10010231117
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Let them play! : active learning in a virtual world
Schiller, Shu Z.; Goodrich, Kendall; Gupta, Pola B. - In: Information systems management 30 (2013) 1, pp. 50-62
Persistent link: https://www.econbiz.de/10009792051
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Post-Adoption hedonistischer Informationssysteme : eine empirische Untersuchung
Pannicke, Danny - 2013
Persistent link: https://www.econbiz.de/10010250673
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The price of "Man" and "Woman" : a hedonic pricing model of avatar attributes in a synthetic world
Castronova, Edward - 2003
This paper explores a unique new source of social valuation: a market for bodies. The internet hosts a number of large synthetic worlds which users can visit by piloting a computer-generated body, known as an avatar. Avatars can have an asset value, in that users can spend time to increase their...
Persistent link: https://www.econbiz.de/10011507957
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Advancing research on computer game consumption : a future research agenda
Seo, Yuri; Buchanan-Oliver, Margo; Fam, Kim Shyan - In: Journal of consumer behaviour : an international … 14 (2015) 6, pp. 353-356
Persistent link: https://www.econbiz.de/10011508868
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The effects of role variety and ability disparity on virtual group performance
Zheng, Sijing; Zeng, Xiaohua; Cheng, Zhang - In: Journal of business research : JBR 69 (2016) 9, pp. 3468-3477
Persistent link: https://www.econbiz.de/10011514835